Blake Lively Glam It Up For Gucci [Photo]

Blake Lively glam it up for Gucci and looks gorgeous the new ad! The Savages star is the face of Gucci's new female fragrance, Gucci Premiere, and her campaign ad is smoking hot!

In a black and white ad that shows a reflection of the gorgeous starlet, Lively is stunning in a sparkly, backless dress, paired with loose old Hollywood glam waves.
"In conceiving this fragrance, I was inspired by timeless Hollywood's golden era," Gucci's creative director Frida Giannini said in a statement. "Blake's unique style and charisma brings that allure to life in a very contemporary way."